The SPEED simulcast NASCAR Nationwide Series from Richmond scored an average Nielsen Household Rating of .88 (637,000 households), peaking at a 1.08 (781,000 households). It was the highest rated show of the day on SPEED, edging NASCAR Sprint Cup Series qualifying, which had an average household rating of .84 (604,000 households).

SPEED, now in nearly 78 million homes in North America, is the exclusive home of the NASCAR Sprint All-Star Race, Gatorade Duel at Daytona, NASCAR Sprint Pit Crew Challenge and the NASCAR Camping World Truck Series. The only network delivering  live, at-track programming all season long, SPEED offers the definitive pre- and post-race NASCAR Sprint Cup Series programs - NASCAR RaceDay and NASCAR Victory Lane, as well as other popular NASCAR programs including Trackside Live, Tradin' Paint, NASCAR Performance, NASCAR Live!, This Week in NASCAR, NCTS Setup,  Go or Go Home and The Chase is On.