Bodine Teams Up with Sponsor to Provide Discounts for Truck Series Fans

06-30-2006 | TruckSeries.com Report

Lumber Liquidators, primary sponsor for Craftsman Truck Series points leader Todd Bodine, today launched a website where NASCAR fans can receive discounts and special deals on Lumber Liquidators' hardwood flooring products. The site, www.LLRACEDEALS.com , will be featured on the spoiler and dashboard of the No. 30 Tundra during Saturday's O'Reilly Auto Parts 250 at the Kansas Speedway, visible to television viewers of the race via in-cab cameras.

"Lumber Liquidators has formed a connection with NASCAR fans since joining the sport in March," said Tom Sullivan, CEO and founder of Lumber Liquidators. "As Todd Bodine continues to take us to victory lane, we wanted to reward his fans with their own racing website; a place to find great deals on our flooring products."

The Lumber Liquidators No. 30 Tundra has visited victory lane three times this season; in Atlanta on March 17, two days after Lumber Liquidators signed on as primary sponsor; St. Louis on April 28, where Todd Bodine took over the CTS points lead; and Fort Worth on June 9 with an exciting last-lap pass of Mike Skinner to take the checkered flag.

The O'Reilly Auto Parts 250 will be televised on SPEED live from the Kansas Speedway in Kansas City on July 1 at 3 PM EST.