Lori A. Smith has joined Williams Company of America, Inc. as an accounts representative.

Smith, who brings a strong background in communications and in the grassroots of motorsports, will work with all of the agency's clients but will be the primary media contact for Sam Schmidt Motorsports and Williams Company's work with the Sam Schmidt Paralysis Foundation.

"We're very excited to have Lori joining us," said Richard N. (Chip) Williams, president of the agency. "Her experience in all aspects of motorsports, as well as her experience in public relations, publicity, marketing and advertising, brings a lot to Williams Company and a lot to our clients."

Smith has a strong communications background, including years of experience in NASCAR's Busch and Craftsman Truck Series, Dodge Weekly Series, ARCA RE/MAX Series and Hooters ProCup series.